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A Visualization Tool for One- and Two-Way Analysis of Variance. Kingsborough Community College. (City University of New York) Journal of sample Statistics Education Volume 13, Number 1 (2005), Copyright 2005 by Rachel Sturm-Beiss, all rights reserved. Ferrero Company? This text may be freely shared among individuals, but it may not be republished in any medium without express written consent from the authors and advance notification of the editor. Key Words: ANOVA; Java applet. The ANOVA model is the sample simplest linear statistical model with qualitative independent variables.

ANOVA, together with simple linear regression, form a foundation for psychology the study of sample general linear models. However, exercises relating ANOVA model parameters and beast, calculated quantities are not easy to formulate. As a result, typical textbook exercises emphasize calculations, leaving the model as an abstract entity. Sample Business? Therefore, it is of pedagogical value to have ancillary materials that help students visualize model parameters and beauty, their relationship to sample observations. We present a tool (in the form of a java applet) that emphasizes the ANOVA probabilistic model by placing model parameters along-side observations, and giving the student the ability to sample business, manipulate values and to reaction, observe resulting effects, thus removing some of the abstraction.

Taur (1999) introduced an excellent example of such a teaching tool for nonlinear regression, called “Visual Fit” and Anderson-Cook and Dorai-Raj (2003) reviewed such java applets that demonstrate the power of plans a test. The ANOVA one-way approach here recommended starts with treatment group means m i for i=1,2,3 and variance (the two-way model consists of two factor variables with three and two factor levels each). Random normal N(m i , ) samples are generated within each treatment group and estimated sample means, variances and other quantities are calculated and displayed. We display data, actual parameter values, and estimated parameter values in a scatter plot augmented with graphs, ANOVA table, explanations, and exercises. The student can change parameter values (through standard window’s interface such as “drag-and-drop”, text boxes, list boxes etc. ) and observe the effect on calculated quantities and model significance. Guided exercises and concentration reaction rate, explanations help the student in sample business plans this process. Causes? This visual teaching tool differs from traditional exercises in which sample observations (but not parameter values) are available. In particular, the student is plans able to generate many random samples for british the same set of parameters and to get a feel for statistical significance as a phenomenon that emerges over a large number of business random samples. Y ijk = the k th obswervation in the ij th group.

+ + + = = the mean of the treatment group corresponding to the i th level of A and the j th level of B. , i = 1, 2, 3 are factor A main effects. , j = 1, 2 are factor B main effects. , i = 1, 2, 3 and j = 1, 2 are the AB interaction effects. We assume that factor variables A and B may interact. If there is no interaction, then the interaction effects are all 0, and the model is additive: = + . The following figures and the comments below them illustrate some of the features of the causes for divorce ANOVA tool. Figure 1. Two-way ANOVA. A parameter treatment group mean for the population corresponding to the i = 3 rd level of A and plans, the j = 2 nd level of B , i.e. ( Drag and Drop point ) The value of story The sample treatment group mean Observation Y 12k (the number of observations is set by the user) A main effect of factor variable B, i.e. ( Drag and Drop point ) A main effect of factor variable A, i.e. Sample? ( Drag and Drop point ) The parameter treatment group mean ( Drag and Drop point ) The overall mean The sum of squares bar graph The text area for exercises and explanations The ANOVA table User controls: Choose one or two-way model. Set the value of fight psychology sigma. View explanations of various aspects of ANOVA. Choose another sample. Choose a guided exercise. Choose the sample size.

Request an explanation of the two plots. Display data values in the text area. Figure 2. Business? One-way ANOVA. A parameter treatment group mean for the population corresponding to the i = 3 rd level of A, i.e. ( Drag and Drop point ) The value of ferrero company The sample treatment group mean The overall mean A main effect of factor variable A, i.e. Sample Business? ( Drag and Drop point ) Observation Y 1k (the number of observations is set by the user) The sum of squares bar graph The text area for exercises and explanations The ANOVA table User controls: Choose one or two-way model. Set the value of sigma. View explanations of fight club various aspects of ANOVA. Choose another sample.

Choose a guided exercise. Sample? Choose the sample size. Request an beauty short story, explanation of the two plots. Display data values in the text area . 3.1 Compare population means to sample means - One Way Model: 3.2 Demonstrate a type I error - One Way Model: 3.3 Estimate the probability of a type II error - One Way Model: 3.4 Show that when factor variables do not interact the two-way model is additive - Two Way Model: Applets such as the one described here are tools that could easily be incorporated into lectures and assignments as accessibility through the internet is simple and not costly. We believe that the ANOVA and other related java applet visual teaching tools can help students of statistics and students from sample plans related disciplines gain a better understanding of ANOVA and other statistical techniques.

Anderson-Cook, C. M. and club psychology, Dorai-Raj, S (2003), “Making the Concepts of sample business plans Power and fight club, Sample Size Relevant and sample plans, Accessible to Students in Introductory Statistics Courses using Applets,” Journal of Statistics Education [Online] 11 (3) ( Hogg, R., and Craig, A. For Divorce? (1995), Introduction to sample plans, Mathematical Statistics (5th ed.), New York: Macmillan.

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Sample Business Plan: Bob’s Rent-A-Bike. Bob Adams takes you through a sample business plan. Discover Rent a Bike's business strategy and learn how to business plans write a great business plan for your small business. Bob Adams takes you through a sample business plan. Discover Rent a Bike's business strategy and learn how to write a great business plan for your small business. Bob Adams takes you through a sample business plan.

Discover Rent a Bike's business strategy and learn how to write a great business plan for the white story your small business. Bob Adams takes you through a sample business plan. Discover Rent a Bike's business strategy and business plans, learn how to write a great business plan for your small business. Bob Adams takes you through a sample business plan. Discover Rent a Bike's business strategy and learn how to write a great business plan for your small business. Bob Adams takes you through a sample business plan. Discover Rent a Bike's business strategy and learn how to write a great business plan for your small business. Bob Adams takes you through a sample business plan. Discover Rent a Bike's business strategy and learn how to write a great business plan for causes for divorce your small business. Bob Adams takes you through a sample business plan.

Discover Rent a Bike's business strategy and learn how to write a great business plan for your small business. Bob Adams takes you through a sample business plan. Discover Rent a Bike's business strategy and learn how to sample business create a great business plan for your small business. Creating a Business Plan Is Essential to Your Business. Writing a business plan is important, as it’s the concentration, foundation of any viable enterprise.

Your business plan should be a living and sample plans, breathing document that contains your goals and your plan for reaching them. So, let’s look at a sample business plan to help you get your business started! Bob Adams, Founder. 1000 Main Street. This business plan is confidential. We will be part of the large and growing bicycle rental industry.

Our target market is fight club, summer visitors to Cape Cod, particularly central Cape Cod. We will be differentiated from competitors in that we will deliver rental bicycles directly to business our customers at their motels, campsites, or summer rental residences. We are a start-up business founded as a Limited Liability Company (LLC). At this point we have assembled a detailed operating plan, including promotional plans. Concentration. We have arranged access to a station wagon to plans deliver bicycles and a garage to store them in. We have started to beauty and the beast story carefully buy used bicycles in sample business plans excellent quality at very reasonable prices. We have available capital of $2,500 from the founder’s personal savings and we seek an additional $7,500 investment from outside investors in for divorce order to be able to complete the purchase of our rental fleet. What will really set us apart from the competition is that while our competitors rent bicycles from fixed rental locations, we will deliver our bicycles directly to our customers’ motels, campsites, and summer rental residences. Inserting images into your business plan can help you convey your message.

Another important differential is that our cost base is dramatically lower than that of our competitors. Business Plans. For one, we are going to buy used bicycles in a very disciplined way to concentration rate build our rental fleet, whereas our competitors buy new bicycles. We estimate that we can buy quality used bicycles for sample approximately half the cost our competitors spend for new bicycles. We will also have very little labor cost. Story. Bob will draw a salary of just $10 per hour. There are other employees. Bob has ridden bicycles for many years, is handy with tools, and sample plans, believes he can do most basic bicycle repairs himself. Bob is young, energetic, and willing to causes work 24/7 to make this business a success! We will also have very low overhead costs. We will store bicycles in an old garage (previously converted from an outhouse) on our family property.

Bob will use the family station wagon, only paying for gas, to service the business plans, business. Bob also has a good neighbor and friend, Harold Perethian, who runs a large bicycle wholesale business, who lends additional advice and provides wholesale prices for accessories and parts. The business will require a total of $10,000 in concentration financing. The founder, Bob Adams, is contributing his personal savings of $2,500 and he is seeking an business plans additional investment of $7,500. Of the elephant story, total $10,000 in financing, approximately 75 percent will be invested in sample building a rental fleet of high-quality, carefully selected and negotiated used bicycles. We expect the business to be highly profitable and for fight club psychology investors to sample plans potentially earn back their investment very quickly. Over the next few summers, we expect Bob’s Rent-A-Bike to become one of the club psychology, leading players in the highly profitable and growing market for bicycle rentals on Cape Cod. By reinvesting part of our profits from our initial summers, we plan to expand our fleet and business, increase our advertising, eventually expanding our promotional activity throughout the entire area. Complete operating plan developed.

Done. Initiate purchase of used bicycles. Elephant. Done. Complete purchase of bicycle fleet. Sample Plans. June 15 th . Complete delivery of causes for divorce, flyers by bicycle to motels and campsites.

June 20 th . Sample Plans. Initiate rental operations. June 21 st . Ferrero Company. End of season sale of sample business plans, bicycles being disposed of. August 20 th . Last day of rental operations for season. September 1 st . The overall sale of beauty beast short story, bicycles and related items in the U.S. in 2015 was estimated to be $6 billion, according the National Bicycle Dealers Association. However, with the sample plans, average bicycle dealer deriving just 0.8 percent of their revenue from rentals, the market for concentration reaction bicycle rentals would be about $48 million. Although I cannot find data available for just the Cape Cod region that I will be focusing on, I can estimate it. I start with my estimated number of plans, bicycles available for rental of elephant, about 1,300. The majority of rentals are single-day rentals. For simplicity, I will assume all rentals are single-day rentals. A good graph will always be better than a thousand words.

First I will focus on the key 10-week summer season, when most rentals occur. I estimate from sample plans anecdotal information and slogan, limited personal observation that, including off-weather days, rental bicycles average a 40 percent utilization rate during the business, summer season, or in other words, are rented for an average of concentration rate, 28 days. Therefore, the total rental days during the summer season are 28 days per sample, bicycle x 1,300 rental bicycles = 36,400 rental days. Then I adjust for off-season rentals. I estimate that 85 percent of the rentals occur during the causes, summer season, so the total rental days including the off-season would be 36,400/0.85 = 42,800. Then I estimate the average daily rate to be $25. Multiplied by 42,800 rental days, I therefore estimate the business plans, total current market for bicycle rentals on Cape Cod to be $25 x 42,800 = $1,070,000.

Also, I believe the total possible market is for divorce, larger, particularly because many rentals are an business impulse decision. So every time a new rental stand is set up, I believe the market incrementally expands. Furthermore, with my introduction of fight club, bicycle rentals delivered to motels, campsites, and business plans, summer residences, the market may expand further. I believe the ferrero company, market for bicycle rentals on sample, Cape Cod is continuing to grow and is fueled by fight, a number of favorable factors. The rail trails, old railroad lines converted into bicycle trails, are becoming increasingly well known and popular and especially important to the segment of the population that will only take on the expense of a rental bicycle if they can ride it on a dedicated bicycle trail. People are generally pursuing more healthy lifestyles, especially on vacations, and are increasingly more likely to want to bicycle on vacation. Many people are becoming increasingly discerning about the plans, quality and type of club psychology, bicycle that they wish to sample rent. There are a number of different ways you could segment the market for people seeking to rent bicycles. By Quality and Price. First you could segment it by quality and price.

At the elephant, highest end you have a relatively small niche, which I will call “enthusiasts.” I estimate this segment to sample business plans be less than 15 percent of concentration reaction rate, potential Cape Cod renters; they are seeking to rent a high-end premium bicycle designed for a bicycle enthusiast, not a casual rider, and are willing to pay a significant premium if necessary to do so. The rental market for sample business plans this rider is particularly small because this kind of rider is most likely to bring his or her own bicycle on airways, vacation on a rack on the back of the car. Next you have what I will call “the big middle.” I estimate this segment to be 60 percent of the sample, market. The most common bicycle renter is typically above average income, is not too price conscious if he or she considers the price to ferrero company be more or less reasonable, and expects a good-quality bicycle but not the high-end bicycle that the enthusiast would. Finally, you have what I call the “price shoppers.” These are usually families or at least couples looking to rent bicycles for sample business more than one person and are willing to spend at beauty, least some effort shopping around to plans save a little money. Fight. I estimate this segment to be roughly 25 percent of the sample, market. I estimate the british airways slogan, following average rental durations on Cape Cod: Less than one day, usually on an hourly basis: 20 percent of sample business, rentals. One day exactly: 60 percent of slogan, rentals. Sample. More than one day: 20 percent of rentals.

By Mobile Delivery. Currently, I believe no rental firm is causes, delivering bicycles to sample the customers’ location. I believe there is absolutely a demand for this because people who don’t bring their bicycle on vacation also do not bring their bicycle rack and cannot easily transport bicycles in their car, and people generally don’t even consider renting a bicycle rack. Our target market is people who want to have bicycles delivered to their motel, campsite, or summer residence. Because there will be some expense in for divorce making this delivery, we will primarily focus on customers interested in renting bicycles for more than one day. Even though in my analysis of the plans, market I estimated that only about 20 percent of ferrero company, rentals are for more than one day, the revenue from business plans such rentals is significantly higher. In fact, with the price for fight psychology two days usually being exactly double one day, and a week being substantially higher than two days, for example, the market for rentals of more than one day may be over 40 percent of the market in dollar terms. At this time we will not focus on business plans, enthusiasts because we can’t afford to ferrero company buy higher-end bicycles. We will, however, try to capture some of the price-shopping market, especially because people who rent bicycles for sample business plans longer periods of time may tend to be more price conscious. With our customers looking to have bicycle rentals delivered to them, and generally renting for psychology periods longer than a day, these people will be quite a bit different than the person who might rent a bicycle for sample an hour from concentration rate a roadside stand. People renting bicycles for an hour from sample business a roadside stand are generally young—often in their twenties—and frequently single but usually in the company of one or more friends.

People renting bicycles delivered to their motel, campsite, or summer residence and for divorce, renting for multiple days tend to be a couple, if not a family group. Targeting customers wanting mobile rentals for multiple days means that we will need a wide mix of bicycles to serve full family needs. Sample Plans. If we can’t provide a bicycle for one member of a family, we may lose the for divorce, entire potential rental. Sample Plans. So we need bicycles of all sizes and we need plenty of baby seats! The mobile rental customer is british airways slogan, not as much of an impulse customer as someone renting from a roadside stand is. So having the shiniest and newest bicycles is not really going to help us get rentals. People don’t see the actual bicycles until after they have agreed to rent them. Sample Plans. But the bicycles need to work and for divorce, work well. People who are renting bicycles for multiple days will use them a lot and business, will demand that they be replaced if they aren’t working right. The bicycle rental industry on is dominated by U Pedal It, Inc. Causes For Divorce. Although they have a storefront near the harbor in sample Hyannis, most of rate, their rentals are from sample business plans dozens of agent-operated locations all over concentration rate Cape Cod.

Other than U Pedal It, Inc., there are several bicycle rental locations on rail trails. And there are a handful of plans, bicycle retail shops on Cape Cod that also rent bicycles. The nature of competition is focused on location and displaying bicycles, to apparently appeal to impulse renters—those who did not necessarily plan on renting a bicycle as part of their vacation, but take a look at the shiny outdoor bicycles lined up at rental locations and the white elephant story, say, “Wouldn’t that be fun!” U Pedal It, Inc., appears to have gone to quite an effort to line up excellent, high-traffic locations. In addition, the several rental firms that are located on bicycle trails are basically betting their business on plans, their proximity to the white a great bike riding location. There does not appear to be much price competition. Everyone offers about the sample, same price for a standard bicycle. I don’t see price mentioned on signage at rental locations or in advertising. As the market for bicycles rentals on Cape Cod has grown, so has the competition.

The popularity of the causes, rail trails has led to more rental locations near the rail trails. And the increased emergence of sample, bicycle enthusiasts looking for high-end rentals has further splintered the market and ferrero company, created a rental niche for high-end bike dealers. Our primary competitor is U Pedal It, Inc. I estimate they own 1,000 of the 1,300 estimated total rental bicycles available on Cape Cod. They have at least double if not triple the combined locations of the business plans, rest of the industry put together. Their strategy is to dominate Cape Cod by making agreements with agents, such as gas stations, motels, etc., to rent their bicycles in exchange for a percentage of the causes, revenue.

They have very carefully selected their rental agents and will negotiate the percentage of revenue, particularly if the location is highly successful. They rent high-quality Raleigh bicycles. They completely renew their fleet every two years or so. They are also the leading advertiser for bicycle rentals on Cape Cod. Their strengths include their leading locations, top-quality bicycles, lots of experience, highly profitable with strong financial resources, full-time bicycle mechanics, and a year-round owner based on Cape Cod.

They also have only one type of bicycle, the sample plans, very recognizable Raleigh brand, which looks great and holds up well during rentals, and ferrero company, because they use a single brand, their bicycles are easier to business maintain. A possible weakness is that U Pedal It, Inc., is beauty and the beast short story, successful and so dominant that they will likely not feel the need to respond to a small new competitor, either by trying to plans match new services or to beauty and the story match lower prices. Our primary competitor, U Pedal It, Inc., is renting relatively new zero- to two-year-old, high-quality, brand-name Raleigh bicycles. While U Pedal It, Inc., does a fair amount of advertising, its most important promotional strategy is the shiny displays of sample, new rental bicycles in front of the busy commercial properties of its many rental agents. For Divorce. These displays appeal not only to impulse renters but also to more contemplative renters, who are constantly reminded about the availability of the U Pedal It, Inc., rental locations. The clearest need I see in the market is for the delivery of bicycle rentals directly to motels, campsites, and summer residences. Although costs will not make this practical for very short (i.e., one-hour) rentals, it could be very cost-effective for even slightly longer rentals.

Also, because most competitors, including the dominant U Pedal It, Inc., have a highly successful model largely focused on business, one-day or shorter rentals, there may be additional opportunity for longer-term rentals, such as multiple day, weeklong, or even month-long rentals. Because such longer-term rentals can become rather expensive, potential renters are more likely to shop around for a competitive price. And U Pedal It, Inc., having a highly successful business model, would probably not feel a need to respond to a tiny, new competitor competing for just a small portion of the overall market. The biggest threat would be if a highly established player, especially the dominant U Pedal It, Inc., decided to respond directly to Bob’s Rent-A-Bike and match our delivery offer or our pricing. However, as I have outlined previously, I think this is highly unlikely because their model is highly successful and we are just gearing up for causes for divorce a sliver of the market. A more likely threat would be if a smaller player tried to copy our new strategy.

This is possible, but I think it is unlikely, especially during the business plans, first season. Also, for an existing player with an existing location, it is a lot more work to deliver rental bicycles. Not everyone wants to work as hard as Bob Adams. Being the “new kid on the block,” I can enter the industry with a whole fresh approach and a whole new business model, serving the unmet needs of some customers and better serving the needs of others. Unlike my competitors, I don’t have an established way of doing business. I can see how they are doing business, and I can design a new business model that both serves unmet customer needs and elephant story, avoids competing directly with my competitors. I don’t have a lot of money and I don’t plan on raising very much. Plans. But I’m resourceful.

I know how to get a great value buying used bicycles. Beauty Beast Short. I’m handy with tools and am confident I can do basic bicycle repairs myself. My mother is going to allow me to use the family station wagon for this business, as long as I pay for gas and sample business plans, can work around her schedule. Elephant. There is an old garage, formerly an outhouse, on my family’s property where I can store bicycles. So even though I’m probably the sample business, smallest competitor, my cost structure has got to be the lowest. I’m willing to work as many hours as it takes this summer, day or night, weekday or weekend, to elephant make this business succeed!

My competitors’ advantages include more experience, more financial resources, better and newer bicycles, experience in advertising, excellent locations, and year-round availability on Cape Cod. My strategy is to deliver rental bicycles to my customers’ doorsteps, to business their motel, campsite, or summer residence. I am going to target customers who are interested in renting bicycles for british slogan two days or longer. I believe much of the longer-term, deliverable bicycle rental market will be families, so I will make an effort to sample plans build a rental fleet with bicycles for all ages and also have plenty of beauty and the short, baby seats. I am going to be flexible in pricing for longer periods of time, such as a week or a month, when the rental fee might come close to being as high as my entire purchase price for my average used bicycle. Because I am not renting bicycles on impulse from highly visible bicycle stands and customers will not see my bicycles until after they have requested a rental delivery, and because I have very limited resources, I will build a rental fleet of used bicycles instead of sample, new ones. I will also not limit myself to just one brand name, so that I can buy bicycles opportunistically and get the best deals possible. Given that large quantities of my bikes will not be displayed to airways the public at once, it won’t matter that they don’t match and that I have all kinds of different brands and business plans, colors. Finally, especially because I have limited finances, I am going to keep my operating costs rock bottom by using my mother’s station wagon and by using the family’s old garage for bicycle storage. I am going to design my own advertising.

My bumper sticker strategy is “mobile bike rentals.” Our service is renting bicycles. Concentration Rate. We will rent by the day, by the week, or by the month. Plans. We will not rent for less than a full day, unlike most competitors, who rent by beauty and the, the hour as well. We will rent two types of business, bikes only, adult bikes and children’s bikes.

Our bikes will be a wide mix of causes for divorce, different brands that we have opportunistically purchased secondhand. All adult bikes will be ten speed or more. Business Plans. All adult bikes will have conventional, non-racing handlebars. Children’s bikes will be one speed. Some will have high-rise handlebars. All bicycles will have full and working safety equipment as required by law, including reflectors and an operable bell or horn. The White Story. Brakes will be checked prior to each rental. Business. All bikes will also be equipped with a basket. In addition, baby seats will be provided by advance request for no additional charge. These seats can be relatively easily installed and removed in causes order to keep the rental fleet flexible.

We will position ourselves as the business, only alternative for people on Cape Cod looking to have bicycles delivered directly to them, be it their motel, campsite, or summer residence. We will also position ourselves as emphasizing longer-term rentals than our competitors. Elephant Story. Unlike our competitors, we will not rent bicycles for less than one day. Sample Business Plans. We will offer lower rates on extended rentals such as for a week or longer. We will also position ourselves as family friendly, with a good variety of bicycles for club psychology not just adults, but kids of business, all ages. We will rent kids’ bikes for half the price of adult bikes. Airways. We will have a good supply of baby seats that we will provide for no additional charge. Competitive Evaluation of Products/Services.

The most important competitive metric for us is the availability of delivery to the customers’ location. This is how we will stack up: U Pedal It, Inc.: No. Bike trail–located rental competitors: No. Bicycle shop rental competitors: No. Another important competitive metric for us is the competitive pricing of longer-term rentals: Daily rental rates (comparable adult bicycles) U Pedal It, Inc.: $25. Bike trail–located rental competitors: $25.

Bicycle shop rental competitors: $25. Weekly rental rates. U Pedal It, Inc.: $90. Bike trail–located rental competitors: $85. Bicycle shop rental competitors: $90. This is how the quality of our bikes compares: U Pedal It, Inc.: New, high quality, one brand (Raleigh)

Bike trail–located rental competitors: Relatively new, good quality, one or two brands. Bicycle shop rental competitors: New, high quality, mixed brands. Bob’s Rent-A-Bike: Good working quality, but slightly used. Looking out to future summers, we aim first to grow our customer base for our current product offerings. At some point in future summers, we may begin to sample plans buy new, high-quality bicycles and to standardize our fleet. We may also test demand for higher-end bicycles for the enthusiast. The main marketing message we want to send is that, unlike our competitors, we deliver rental bikes right to the customer’s location.

There are other ways that differentiate us from ferrero company our competition, such as lower rates for longer-term rentals and a little more effort to be family friendly. But what makes us stand out business, much more clearly from our competitors is our delivery of bicycles, so that’s what we are going to overwhelmingly emphasize in our marketing. We don’t have time or money to invest in building an image. Our marketing is and the beast, designed to “ring the register” with bicycle rentals today, not for sample building an image for tomorrow. Being an the white elephant story all-new business and business plans, having only a 10-week summer season, we are going to immediately try and fight psychology, test a whole bunch of marketing alternatives. We just don’t have the time to business test one after the ferrero company, next sequentially. We will spend very, very little money on each alternative, until we see whether it is sample business plans, working.

While we are willing to deliver bicycles anywhere on Cape Cod, we will give an extra emphasis to marketing to fight motels and campsites within a half hour drive of our bicycle storage facility. Within this radius we can deliver bicycles to customers more efficiently in terms of business, both time and expense. At motels and campsites I believe we will find a concentrated audience with a higher propensity to concentration reaction rent bicycles than the sample, general summer population. Our unique selling proposition is: “Bike rentals, delivered free!” The fine print indicates a minimum of two bikes being rented for two days each to ferrero company qualify for sample free delivery. This means that we are grossing at least $100 on each free delivery, or $25 per bicycle per day. We are the reaction, only bicycle service on Cape Cod offering delivery of bicycles. Offering delivery for free makes it that much more compelling.

All told, our unique selling proposition is short, valuable, and memorable! Great for use in business marketing campaigns! We will develop sales tactics to try to convert inbound inquiries into bicycle rental customers. Some of our inbound inquiries will be phone calls. We will use a six-part approach to closing phone inquiries. We will try to answer the phone immediately night or day.

If we can’t answer it immediately, we will try to call back as soon as possible. Because Bob will often be on ferrero company, the road, he will take his cell phone wherever he goes, so he can always receive incoming inquiries. We will answer the business, phone with an upbeat-sounding professional voice: “Bob’s Rent-A-Bike, how can I help you today?” If a prospective customer is not ready to rent at the start of the conversation, we will try to reaction rate provide three good reasons why they should use Bob’s Rent-A-Bike right now. Business. We will have thought through and memorized responses to basic objections potential customers might have for not committing to renting right now. Slogan. We will try to close the sale with phrases such as, “I’d like to reserve bikes and delivery time for you, so we can be sure to get you in sample business our schedule with some great bikes.” If the customer still won’t rent today, we will call them back in 24 hours and try to ferrero company persuade them again to rent from us. Inbound Email Inquiries. We will respond by email, customized from one of our basic prewritten compelling responses of sample business, why you should rent from Bob’s Rent-A-Bike. We will also link our response to our website. Elephant. If the business plans, prospect has not rented from us 24 hours later, we will email them again with a prewritten follow-up email. Our website is designed to give prospective customers all of the information they need to get comfortable making a decision to rent from us. Beauty Short. We make it very clear and easy for the prospect to follow up with any additional questions or to line up their rental by making both our phone number and our email highly visible.

Selecting an advertising medium is trickier for us than for many new businesses for a several reasons. First, most of our competitors primarily attract customers on the basis of their highly visible commercial locations, including large displays of rental bicycles and signage. Our bicycles are stored in a garage in a residential-zoned district, so we really need to make our advertising work. Second, we only have a 10-week summer season. We can’t just test one advertising campaign after the next or the sample business plans, summer would soon be over. We need to test several at once. Third, we have a very small advertising budget, so we need to reaction rate find some really low-cost advertising vehicles. The good news is sample business plans, that we have a very distinct strategy (mobile bicycle rentals) that really matters to many potential customers! The even better news is that we have been able to translate our powerful strategy into airways slogan a compelling unique selling proposition: “Bike rentals, delivered free.” So between our strong strategy and our memorable USP, we have a really good chance of getting a decent response, even from low-budget advertising.

Our website is a core component of sample, our advertising. We will prominently display the website address or have a link to it in all of our advertising. Reaction Rate. We will design the website primarily to “sell” a prospective customer on the idea of renting bicycles from business us. We will provide all the information customers may desire, including pictures of happy customers riding our best bicycles and a frequently asked questions page. We will also provide rates.

We will make our phone number and the white story, email address information highly visible. The website will be just a few pages long, but it will be attractively designed and simple to navigate. We will also design the website to business optimize search engine results placement. We will go out to every campsite and motel and coffee shop within a 30-minute drive of our house and plaster every bulletin board with an rate advertising flyer. Sample. We will leave small handout flyers at motels. We will talk up our service with motel and and the beast, campsite owners, so they can recommend it to their customers. Bob will ride his bicycle to visit them, to sample plans increase impact and recall.

Tourist Guide Advertising. We will test a very small ad in one of the small tourist booklets distributed all over Cape Cod. The advertising is one of the more expensive things we will do, but we will keep the first ad very, very small until we see that it is working. Local Newspaper Advertising. We will test a small ad in and the beast the local weekly newspaper. We will aim this more for longer-term renters. Search Engine Advertising. We will run several very short tests for keyword advertising.

We will test several different keywords, and a couple of different landing pages. Our unique selling proposition, “Bicycle rentals, delivered free,” is our everyday promotional offer. Beyond our media advertising, including our search engine advertising, we will start with an additional offer: “Reserve your rental now and get an additional $10 discount.” While this may sound like an overly generous offer, especially given our free delivery, our rentals would still be highly profitable. We could always later discontinue the sample business plans, offer if we are getting too much business. On the other hand, if a particular advertising media is airways slogan, not responding in business our first test with this extra $10 discount, then we can feel more confident in beast short story immediately dropping it. Additionally, if rentals are running below plan, we may discount prices further during the process of phone inquiries, especially for longer-term rentals. Our primary publicity vehicle will be social media. We will aggressively promote our visibility on social media; encourage friends, customers, potential customers, and key local businesspeople to follow us; and business plans, update our information regularly.

We will also send a start-of-season press release to the white elephant story all major websites and print vehicles everywhere on Cape Cod. Bob will offer to sample business plans do talk show interviews on local Cape Cod radio and cable TV stations on the joys of bicycling on Cape Cod, liberally referencing Bob’s Rent-A-Bike. Instead of passing out a traditional business card that largely features his name, Bob will pass out to every single person he sees all summer long a Bob’s Rent-A-Bike business card–shaped advertising piece that offers a special “Friends and family $10 discount on your next bicycle rental.” Bob will attend the local chamber of commerce trade show held at the beginning of the season. He will talk up Bob’s Rent-A-Bike, especially with motel and campsite owners who may refer their customers. He will also give them promotional flyers. The key person is founder Bob Adams. Bob is nineteen years old and is completing his freshman year at Carleton College. He is a graduate of Phillips Exeter Academy. Bob’s previous summer jobs include working as a rodman for Savery Engineering, as a dishwasher for club psychology Howard Johnson restaurants, and as a busboy for Stage Coach Grill.

Bob has ridden bicycles for years, is sample, handy with tools, and is ready to work 24/7 to the white elephant make Bob’s Rent-A-Bike a success. Other than Bob, the only other person that will work for sample Bob’s Rent-A-Bike will be Bob’s twelve-year-old brother, Jim, who will just work a few hours as needed. Jim will answer the club, phone if Bob is not available and business plans, help clean and maintain the bicycles. Jim is willing to work for a very, very modest wage. To provide extra motivation for ferrero company his younger brother Jim and to sample business offset the british airways, very, very modest wage he will receive, Bob will let Jim use a different Bob’s Rent-A-Bike bicycle of his choice each week, provided it is not needed for sample business plans rental purposes. Bob will deliver rental bicycles to customers using his mother’s station wagon. Bob has agreed to reimburse her for gas and try not to beat up the car too much. He also has a large bicycle rack to mount behind the car, and beauty, has been practicing carrying bicycles on sample plans, the roof as well.

Bob feels he can carry as many as 12 adult bicycles in one trip. Especially because our bicycles are secondhand, we will not hesitate to replace a bicycle rental with another bicycle if the customer has an operating problem or complains about the quality of the bicycle. We aim to have a rental fleet of 50 bicycles. We view our business as a high-touch personal service business and will endeavor to make every single interaction with our customers from initial inquiry to final bicycle pickup a positive one. We have carefully thought through this process from the customer’s perspective. Our first customer contact, be it via telephone, our website, or our advertising, will look professional as well as friendly and welcoming. Slogan. We will continue interacting with our customers in business a “high touch” warm and friendly way throughout the entire process. As much as possible we will answer our phone with a live human voice and respond to email inquiries promptly. Because we expect our customers to have a very positive experience with us, we will also ask our customers for referrals and concentration reaction, ask them to follow us on social media. In keeping with our low overhead, we will operate out of an old garage on our family property that was converted from an outhouse. It is a small, single-car garage and not all bicycles will fit parked in the garage at once.

However, we intend to purchase bicycle hooks that we can screw into sample the old beams in the ceiling of the the white story, garage and hang bicycles from, saving huge amounts of space and allowing us to sample plans get all 50 bikes into the garage. Copyright 2017 BusinessTown, LLC - All Rights Reserved. Copyright 2017 BusinessTown, LLC - All Rights Reserved.

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About the FQXI essay contest on business, the math/physics connection. by Sylvain Poirier. I looked at reaction most essays, and the best essays I found are: Seriously. I cared to make the best essay, altogether scientifically accurate, clear and very insightful and innovative, including (but not restricted to) An original exposition of the most coherent interpretation of quantum physics, An explanation of why the laws of physics are quantum; that is a problem expressed by plans many articles in the FQXI, especially in the attractive title of the article (The Quest to Explain Why the “Quantum” Exists) announcing a research grant of $50,000, though if we look at elephant story the technical details, the topic of their research is different (they seem to try to analyze the mathematical properties of the consequences of quantum physics, not explain its origin). Not only this, but I also cared to make the most serious, accurate and sample, developed comments to many essays - I did not find anyone else writing such serious and elaborate comments as I did. Despite of this, and that I rated 10 the other 2 above, we still have very bad ratings : on causes, March 16th, rating was 5.3 (13 ratings) for Woit ; 3.9 (9 ratings) for sample business, myself. Without my rating, you can figure out how absurdly low their rating would have been. (in no particular order) On the other hand, those who appeared best by community rating (on March 16th) were : 2nd : How Mathematics Meets the World by Tim Maudlin, an reaction, out-of-topic essay, which even has some flaws, as I pointed out showing that I have myself deeper insights on the very topic he dedicates his essay to, which he claims to pioneer. Positions 3 and 5 : essays by Lee Smolin and Edwin Eugene Klingman which are actually pure bullshit, as I explained there; they are there despite my down rating of 1; so without my rating, they could have reached the top. Sample Business Plans? What does it mean ? What it truly means, is concentration reaction rate only one thing : in business, the way it is ferrero company currently implemented, this community rating is an utterly senseless, ridiculous system. But where does the sample business plans problem come from causes, ? Here are the explanations. Among the diverse essays in this contest we can find expressions of diverse philosophical views, that I would consider mainly classified in 2 dimensions, with indications their respective favorite interpretations of quantum mechanics, and sample business plans, representative members in british slogan, this contest and elsewhere.

Consciousness is fundamental. Elsewhere: E. Schrodinger, J.von Neumann, E.Wigner, Casey Blood, J. A. Wheeler, A. A. Grib, (Euan Squires ?), D. Chalmers, J.Eccles, R.C.Henry. Rare in this contest though they form the sample overwhelming majority of humans, probably because they like neither math nor physics ;-) Consciouness is emergent. Slogan? Famous physicists: H.Everett, David Wallace, Sean Carroll, Max Tegmark. Pushed to its extreme (and, I think, absurd) consequences by Marc Seguin. QM: Local deterministic realism. (This table was expanded after initial writing; the sample business plans label Idealism was moved from the scientism column (mind/mathematics dualism) to obscurantism (religion) after I tried for some time to explain to idealists how to side with science, and the white, finally gave up as they stubbornedly refused to do so.

Well, these people are Christians. more comments on the debate on quantum idealism and science) Among these oppositions, the biggest clash is between columns : Scientism and Obscurantism. Business? Then is also a clash between the cells of the Obscurantism column. Arguments for Mathematical Platonism, and what is remarkable about the success of mathematics in physics. A try of argument for causes for divorce, Platonism was given by Peter Martin Punin, Defense of Scientific Platonism... See my comments there (As I noted there, that article has some points, but also some flaws), and in my Web page on the topic. As for the remarkable role of maths in physics: while the presence of symmetries is one aspect, it is far from the only one, as I commented in reply to the essay by Milen Velchev Velev. Many authors claim to explain the remarkable role of maths and physics by the assumption that it does not exist, i.e. it is not remarkable, for lack of an idea of what might its remarkable character precisely mean, as how else might things be ? This is pure lack of imagination. This remarkable character of the success of mathematics in physics really means something non-necessary, and really remarkable , as expressed in several essays: I gave arguments in my comment to Mathematics is Physics by Matthew Saul Leifer : here is a copy of business plans, my last remark, less linked to the specific article I was replying to (This idea is also contained in Martin Seltmann's essay) To explain how the concepts of abstraction and generality differ, I need to take a specific example. I would like you to consider the case of the Dirac equation.

This is causes for divorce a particular case of equation of a particular object (electrons or other spin 1/2 massive particles), but nevertheless a very abstract one. since the plans determinant of this matrix coincides with the relativistic invariant (t 2 ? x 2 ? y 2 ? z 2 ). Which is and the story one of the reasons why I do not think any materialistic explanation is plausible to account for sample, the laws of reaction, physics as they appear : how such an amazing thing as the Dirac equation can be relevant to physics. On accusations of inappropriateness of the sample business plans present review. What is story obscurantism and sample plans, why is it so popular in the world. In particular, its way of qualifying the topic that he is trying to explain. The real topic of the contest was, why are the beauty beast story laws of business plans, physics so highly mathematical. But what does it mean, to causes be highly mathematical ? This author interprets it to mean : less intuitive, where the intuitiveness is supposed to plans be : what is rate hard-wired in our brain as a result of sample, natural evolution, that is useful for our survival. However, this is missing the real issue. And The Story? The real issue of the sample remarkable effectiveness of high mathematics, and what is meant by high mathematics, is not that this is particularly non-intuitive mathematics, but on the contrary: it is ferrero company a good surprise that this is sample plans clear, elegant mathematics. A good surprise, as it is not less intuitive than naive mathematics, but it is slogan still intuitive, though it needs an business, effort to learn and see it as such, as this is elephant story a kind of intuitiveness far away from plans, daily experience. What is more precisely remarkable there, is not that it differs from club psychology, daily experience (which is expectable !), but that it still turns out to be intuitive despite this.

And what makes this misunderstanding symptomatic of obscurantism, is that it expresses the viewpoint of the ignorant, who have troubles with high mathematics which seems obscure and counter-intuitive to business them as they cannot naturally understand it, they could not adapt their intuition to it. Another absurdity in that essay, is for divorce that it describes things as a better success of the sample works of mathematicians over that of physicists (or : the better ability of mathematicians over physicists to discover more relevant mathematical concepts for physics), as explained by, well, that mathematicians were much more productive than physicists, who were made mentally handicapped by their profession itself which did not let them dare doing any productive thinking. Causes For Divorce? Which not only plans diverts from the the white elephant story topic (which was not who discovered the right concepts, but how can these concepts be qualified in themselves); it undervalues the imagination of physicists, an idea of plans, lack of imagination which would be strange and I do not see it as resolving more problems than it creates ; on the contrary we might argue that physicists can be sometimes more productive as they are not afraid to go forwards even when rigorous mathematical foundations were not found yet (for example, physicists are not afraid to calculate on distributions without caring for rigorous foundations); and, well, it is just a speculation of british airways, how things may be going in the work of physicists (as if it was a mystery for which speculations remain open and any suggestion is plans plausible) and does not really fit with how things go. And while this is not the point here, I can also notice his crackpot orientation from his comment I've been finding it hard to push unusual physics ideas. I would say that when it comes to the white elephant dramatic changes, leaping into some quite different framework, math is more fearless than physics, for the reasons I outline in the essay. , where I guess he missed the true reason : physics has to be conservative because it has to fit with what has been verified by experience. In the business plans lack of selective advantage, intelligence does not significantly spread well across the human specie at the white the time scale of plans, centuries, but it can exist as a diversity, in a small minority of people. So, while modern science turned out to be ready to the white be discovered very quickly (a few centuries is a very short time at the scale of sample business plans, human evolution !), we can observe that essentially the elephant story same humanity as we have now could not discover it during the past, say, 10,000 years. How stupid they were ! Well, so if they were stupid, then today's humanity must be overall stupid as well, and this is indeed what we observe : most humans now on sample, Earth are stupid, unable to understand modern science. Only a small minority of people (scientists) were able to develop, and still are able to british airways slogan understand, modern science. But for them to be able to effectively work and business plans, produce modern science, just existing is not enough : they also need the opportunity to meet each other, despite the fact that they are a minority.

In natural conditions, such people would be isolated, surrounded by idiots, thus with no opportunity to exchange their discoveries among their peers. They need a sort of. antispam filter, to be able to focus their communication with the minority of their peers, and not be polluted by the noise of non-intelligent opinions. Not all people need such a comfort, of course, so many people just don't care. Club? However some people care, since of course it can feel not comfortable to not understand the sample world, so when they care, they will go to listen to those who think that they found some truths. Which naturally often happens to be, well, not truths, but systems of powerful delusion that are efficient in giving stupid people the airways slogan comfort of believing that they have the truth, despite their stupidity. Of course a possible source of problem with stupid people, why they cannot admit their stupidity and recognize the intelligence of the intelligent, is, how can they know who is intelligent ? And so often, leaders who can be found to claim to sample business plans bring intelligent truths, are in fact telling nonsense. The White Elephant? That's natural. Discerning the right authority would be a very hard problem. By lack of naturally accessible means produce or discern the right authorities, nature had to cope with the plans wrong ones. What is materialism and why is it now a form of obscurantism in physics.

Why is obscurantism so popular among FQXI participants. Obscurantists, on the other hand, have less chances to be accepted in the system, and they are idle and desperate about fight, finding the chance to propagate their obscurantist ideology. They are more naturally convinced that they are bringing revolutions to the foundations of science, so FQXI is the ideal place for them to come to the spotlight and have the world hear their voice. Moreover, questions formulated previous years in FQXI contests were often ill-defined and business, typically just the topics on which nothing else than bullshit can be said (such as it from bit or bit from and the, it, Is Reality Digital or Analog?), thus repelling serious people, and other recent topics Questioning the Foundations , The Nature of Time were just ideal for obscurantists who believe that they can overthrow current science and who have general bullshit to say. Now this year's topic, to explain the unreasonable effectiveness of mathematics, can also be very attractive to the people who are all the business more confident in their own ability to explain the connection between math and physics that they are ignorant about it, and ferrero company, have a strong faith in sample business, its non-existence (as something remarkable). Club? As said Bertrand Russell : The whole problem with the world is that fools and fanatics are always so certain of themselves, and wiser people so full of doubts. Why Philip Gibbs has such a high community rating. It cannot come from the scientific quality of his essay, since it is only a relative quality (with some flaws as I pointed out), but even more especially because, as demonstrated by the community ratings of the rest of essays in this contest, community rating generally has nothing to plans do with scientific quality anyway. On the contrary, scientific quality would be rather a handicap in this rating. Of course some essays have well-deserved very low rating. Because to be high rated by idiots, it does not suffice for essays to be stupid nonsense.

They also need to be the sort of sophisticated, quality nonsense able to give idiots the feeling that it constitutes an for divorce, intelligent, convincing defense of their obscurantist ideology. Sample Business? But the essay of Philip Gibbs does not have this quality. He does not even try to defend any obscurantist position that would please the idiots; as his position (mathematical universe hypothesis) belongs to the scientism group. So it needs another explanation. And the only rational explanation for his high rate, has nothing to do with the content of his article. Idiots give him high rates, not that they love his essay, but because they love him . They love him because he is the creator of ViXra.

He explained his motivations for creating ViXra in psychology, his 2014 essay, Open Peer Review to Save the World (which also had high community and public ratings). But it's not even that he tries to business plans defend any obscurantist ideology there : most of his ideas are sound and defensible. In fact, the popularity he gets among idiots by his creation of ViXra and his ideas on Open Peer Review, is based on beauty and the beast short story, a double misunderstanding : one misunderstanding by himself, and one misunderstanding by idiots who love him. His misunderstanding is to insist on the fact that institutional habits and peer review can be biased, which may also happen in sample business plans, principle, but which is only one side of things; he does not seem to measure the real extent to which science does need a filter to survive in club, an ocean of bad ideas from amateurs. His proposition of business, open peer review, where anyone can bring a review, can be nice, as, for the white elephant, example, my ideas how to better explain maths and physics do not find place in the institutions just because it is not in the usual official jobs of researchers to consider such things as changes in the curriculum, so I would need to find peers elsewhere. Sample? However, he does not seem to realize the difficulty of the task, and how it can fail if it is done in a naive manner. Namely, having works openly reviewed and concentration reaction rate, criticized by anyone, and knowing who writes each review so as to sample make it possible to figure out if the reviewer is competent or not, can be an interesting information. British Airways Slogan? However, just removing the institutional filter on the ability to put things on sample, the web (in fact there is no such filter as any serious person can easily make their own web site as I did, with the only problem of british airways, how to be referenced), or on who can write reviews, cannot be the sample plans magical solution against any real or assumed bias problem. Because naively implemented, such a method will fail in a world with a ratio of 10 idiots for 1 competent reviewer, as long as no system is developed for people to automatically filter the information depending on the competence of the reviewer. Removing the institutional filter, suspected of psychology, bias, cannot suffice to remove bias, as the rest of the world outside institutions can still be biased and even worse than the sample business plans one in institutions.

Because average humans who care often have a big bias for obscurantism (i.e. incompetence, relativism, etc). So to be workable, an open peer review system would also need a kind of psychology, filter, to sample business plans let anyone filter the measure of reviews according to his own standards. Indeed, relativistic filters are all what technical systems can do anyway : as computers don't understand science, they cannot know what is the right standard ; as I explained about irrationality, there is a superficial symmetry between reason and insanity. What matters is the opportunity for sane people, able to define the short right standards, to get information filtered according to their own standard. Of course a corollary is that idiots, with their own bias, will filter information according to their own biases, and will skip the sane reviews. So what ? They are hopeless as contributors to the progress of science anyway. The other misunderstanding, is the one of obscurantists who worship him as the business Savior of their obscurantist ideology. Because, since they are ignorant about the legitimate reasons for the white story, scientists to reject their works, they imagine that they have valid reasons for their ideas, which were only stopped from acceptance not by being actually invalid but just by being censored by sample business a biased establishment. They believe that the absence of acceptance of their obscurantist ideology would be entirely caused by beast story a conspiracy of censorship by the institutions.

In consequence, they believe that just the act of providing a technical support to the publication of sample business plans, their ideas and arguments, would suffice for them to convince the world by causes for divorce their arguments which they believe to be rational. This worldview is pure delusion of sample plans, course, but it actually works to make them love him. I do not mean that this was any deliberate intention from his part to be loved by idiots. Indeed he is always keeping a safe neutrality here.

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